Have you ever experienced some sort of discomfort when at some point you find yourself surrounded by too many superfluous and low-value objects?

Our brand aims not to let you experience this feeling. The fabrics we use are of quality, resistant and durable, especially those in hemp fiber. These and the idea of giving a new life to objects that we believe to be old and useless inspired the Nuova Vita Project. This is an initiative based on the Circular Fashion model: Take, Make and Remake, which arises from the concept of designing and making a garment or product starting from the question: "Once the product has finished its life, what Will it happen to him? ".

This is the key to sustainable fashion: the idea of giving a new life to objects that we believe to be old and useless.

We are sensitive to the traditions and ancient values of living and passing on objects and experiences of life, as our grandmothers taught us. Precisely for this purpose there is no more resistant, long-lived and ancient natural fiber than Hemp to make durable and recyclable products. Giving one of our products does not only mean supporting the environment and giving a unique product because it is personalized, but also raising awareness of the habit of buying few things, but good and ethical.

A small pattern will be delivered with Nanapa & Bimboo products to suggest the possibility of future recycling of the product. In particular, the resistant fibers of the Hemp fabric maintain the original properties and are suitable for you, your child, but also your child's child. A little imagination is enough!